Product review sites abound on the Internet, but far from being equal to honesty and integrity. Many product review sites seem to be unbiased at first glance, but further verification indicates they have a real intention: just advertise products and earn money through affiliate links.
Here are some ways to judge whether a site and its owners are just for the money, or if they are genuinely neutral, consumer-oriented product evaluations:
1. Who will display your site? A real review site has a About / Bio / Information page detailing who is the owner of the site (and why it has triggered it.) Too many sites, product overview & # 39; the sites are actually operated by affiliates acting as "honest" commentators, while in fact their only intention is to offer only the products they all write.
2nd Do reviewers or website owners buy the products themselves? This is a critical factor for review integrity. Just as in the case of scientific research, the good prejudice of the product is strong when the expert does not pay for it. The fact that the review pays for the product (s) itself speaks of their impartiality and the objective retention in the review.
3rd Does the site review the product range or just one? A site that analyzes many products is likely to be neutral and a real review site, like a site where only one product is reviewed. Why could someone go to the trouble of building a website for a product and then giving a negative opinion? Of course, the review will be positive (though sometimes you may get a negative comment or two to show the impartiality.)
Individual product articles are popular with affiliate marketers because search engines use strong keywords in the domain name (url title). So if the product under investigation is & # 39; Acme List Building Secrets ", then the" AcmeListBuildingSecretsReview "domain generally has a higher position in search engines
4. Reviewers only say positive things about products A truly neutral product review site has positive and negative reviews If all reviews on a site are shining and all products are approved, it is a good bet that the reviewer serves his / her own interests instead of the consumer
5. This is a classic tactic that many unscrupulous analysts use the keywords in the title and the use of trust factor.In the title bar of the sample, "Acme List Building Secrets is a scam?" – because it uses the keyword phrase in the title and that expression reflects what people are writing in the search box, when you have a question about a product.
This is just a few keys a factor that should be sought when evaluating the integrity of a product review site.
Source by sbobet